Pura Vida — Costa Rican for "pure life" — is a jewellery brand built around the spirit of the ocean, surf culture, and living simply. Every piece is handcrafted by artisans and designed to be worn every day, in and out of the water. From bracelets and anklets to rings and earrings, Pura Vida's colourful, laid-back style is a natural fit for the Skindog lifestyle.

